The pursuit of efficiency is part of our society and our zeitgeist. This affects almost all areas of life and definitely all areas of the professional world. Marketing is not exempt from this and so here, too, we strive for sensible solutions with the greatest possible positive effects. “Targeting” plays an important role in this… Read more »
A fresh perspective for extraordinary results As summer is officially here, we wish all our partners and clients a relaxing time with pleasant temperatures. While we advocate for taking a break during the summer, we understand that as marketers, passion for the industry never truly rests. Here are a few tips to make the most… Read more »
What surprises the evaluation of european email domains brings Bancomail can now look back on more than 20 years of experience in a market that is hardly older. As pioneers in the field of email marketing and address databases, and also with an enormous data stock, elaborately collected, evaluated, cleaned and always supplemented with additional… Read more »
Only the right target generates new customers Contrary to popular belief, B2B cold email is not spam but a serious advertising strategy. Drastic differences make it possible to clearly separate the two. We covered this in detail already in our Blog article “Professional Cold Email is not Spam”. However, there is one feature that we… Read more »
The Email-address It sounds banal, it seems banal, it is banal … there are countless topics on the subject of email marketing, scientific papers, conjectures, theories, well-intentioned advice and tips – but there is one element in this game that is and should be without doubt the basis of all considerations, as banal as it… Read more »
