What is the Bancomail Non-Profit Program? Most marketing measures are about selling more…more products, more services. Sometimes marketing is used for a good cause, to spread the word about a non-profit project or company. But what would it look like if you could combine both? – Sell more and also make a contribution to a… Read more »
An ONG’s communication plan must be able to reach those who are most sensitive to the promoted causes and values, by involving them in a direct and active way. Among all the available channels, one of the most direct and personal is the email, which allows to reach donors and supporters directly in their inbox…. Read more »
