Email marketing is an effective digital marketing channel and has become an essential tool for businesses in all sectors. But how can companies ensure that their emails are opened, read, and most importantly, convert into user actions? Here comes the crucial role of a specialized email marketing copywriter. In this article, we will provide you… Read more »
Only the right target generates new customers Contrary to popular belief, B2B cold email is not spam but a serious advertising strategy. Drastic differences make it possible to clearly separate the two. We covered this in detail already in our Blog article “Professional Cold Email is not Spam”. However, there is one feature that we… Read more »
If you manage a contact database for your Email Marketing campaigns, knowing how to order and sort in your Excel file is essential for effectively organizing information and optimizing your marketing efforts. Sorting data in an Excel file can be helpful for organizing information, finding required data quickly, like restaurants in the UK, or analyzing… Read more »
When choosing the path of email marketing, there are many questions to be asked. Fundamental issues are, for instance, how best to identify the list of recipients or, finding the right sending platform not to overload inboxes. But the most frequent doubt is probably another: how not to end up in the spam-folder? Yes, the… Read more »
In order to import a database or contact list into bulk email platforms, it is very often useful or even necessary to convert your XLSX files into CSV files. But what is a ‘CSV-file’ and what exactly is it used for? In ‘Comma Separated Value‘ files, each line of the file is a data record…. Read more »
