CPM, PPC, CPC vs Cold Email Marketing or the advantages of Cold Email Marketing and why it is not a bad idea. The world of online advertising can be complicated, sometimes even biased. There are many marketing channels and each has its own pros and cons. For a startup can be incredibly difficult to choose… Read more »
Halloween and Email Marketing are a perfect match. Email is one of the most productive marketing channels: 86% of a Hubspot B2B research (2018) respondents states that it remains the favorite channel for commercial communications and 89% of marketers interviewed by a Mailigen search stated that email is the main channel to acquire Lead Generation…. Read more »
In Bancomail, compliance with regulations is fundamental, which is why we have always been committed to know and respect the current and applicable regulations for the protection of the contacts in our Database. Doing our work requires the maintenance of a risk-free Database. To do so, we have – since 2001 – scrupulously followed every… Read more »
Why to read only the Email when we open our inbox? Google wants to offer users the ability to perform multiple tasks directly from their email like responding to a survey or making an appointment. Google will get this result by bringing its AMP technology, Accelerate Mobile Page, within Gmail, which now has more than… Read more »
The Email Marketing continues to be a vital communication channel. The annual DMA report states that with every email sent, corresponds on average a 30 times higher ROI. In the Report, 95% of the respondents said that they consider Email Marketing to be an “important” or a “very important” tool for their business. That’s why… Read more »