Cold email marketing is one of the most effective ways to reach potential customers. Despite the reservations some may have about the similarities between cold email and spam, an email campaign based on generic email addresses is still a viable, effective, and secure way to get in touch with potential customers. Let’s examine why this… Read more »
These three warranties will simplify your marketing life! Maybe you experienced the following situation!? The sales figures for your company could be better, you are disappointed and have to generate more business. You would like to sell more of your service or product – but how? Cold-Email is one possible option. The benefits sound tempting,… Read more »
The subject line is the ticket to happiness Almost everyone knows it – the overflowing email inbox. In no time, it fills up with hundreds of often irrelevant e-mails. Monday, after the weekend, is particularly bad, spam from the weekend abounds. Standing out from the mass of these emails is the goal of every email… Read more »
Information is the basis for successful marketing communication “Perpetual growth” is a controversial concept, often it cannot be applied because resources are limited. However, this is certainly not valid for know-how and information. Information is the cornerstone for communication and thus also the basis for Email Marketing, especially for successful Email Marketing. Constant growth is… Read more »
Why professional Cold Email Marketing is NOT Spam “Cold!?” Why cold? … Maybe it makes sense to have a glimpse into the definition of Cold – Email first. Simplified, it is the initial email to a potential customer without prior contact, there is no relationship between sender and recipient (yet). Therefore, this is the first… Read more »
