Strategy


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Email Marketing – Creating an automated Email flowIn B2B marketing, using automated flows can increase sales by 10%

Nowadays, Email Marketing is more than just sending an email to your database from time to time. Marketers have always wanted to deliver relevant and interesting messages to their readers, today we know this is possible thanks to the technology that allows us to deliver messages to users exactly when they want. Email automation allows… Read more »


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Sell Email Marketing Database from your WordPress Site

Why sell email marketing? (later we’ll go deeper into) Integrate Bancomail services into your daily business Sell targeted and guaranteed email lists by connecting to our database. Plus, if you have your own sending platform let your customers consult, purchase or download new records for their Email Marketing. Set up and ready to sell within… Read more »


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Email Marketing: how to write Call To Action that work

The bittersweetness of a perfect Email Marketing campaign is the Call to Action. A key aspect that determines not only the success or failure of the marketing action, but also captures the reader’s interest regarding the received email. The Call to Action is in fact, the emphatic point of a message and coincides with the… Read more »


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Email Marketing – Predictions for 2017Despite Email is fastly approaching its fiftieth anniversary, its technology is still changing, evolving like a millennial.

Surpassed its initial boom, Email has been forced to live hard times when his end was predicted in more and more opportunities due to the rise of social networks and other technologies. Predictions always disregarded, given that the ROI of Email Marketing has never yielded in offering increasing results to businesses. Year after year the… Read more »


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Christmas in November: a B2B marketing opportunity to plan ahead

Christmas shouldn’t be the prerogative of B2C brands only, which has always been highly active on the topic. Even the B2B marketers should rediscover the opportunities they have in this period. It’s not Christmas yet, but better get ready for those customers who will need your products or services to organize sales, events, special inflows… Read more »