Francesca Grillo

Francesca Grillo
Maybe due to her height, she loves dealing with ideas greater then herself. She is a creative storyteller through digital and social media and public relations, abusing in to do list and day planner. All the same, she keeps filling the office with her sticky notes.

CPM, PPC, CPC vs Cold Email Marketing

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CPM, PPC, CPC vs Cold Email Marketing or the advantages of Cold Email Marketing and why it is not a bad idea. The world of online advertising can be complicated, sometimes even biased. There are many marketing channels and each has its own pros and cons. For a startup can be incredibly difficult to choose… Read more »


50% off on all Email Database | the Bancomail Black Friday

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Black Friday in Bancomail means: 50% off on all Email Lists! Think forward about your Email Marketing: this exclusive promotion ends on Monday! Bancomail is one of the largest database for Email Marketing. With more than 8.000.000 companies worldwide, we provide up to date, quality corporate registries with email addresses included. Our data are contractually… Read more »


How to use (Email) Marketing to scare off your Competitors!

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Halloween and Email Marketing are a perfect match. Email is one of the most productive marketing channels: 86% of a Hubspot B2B research (2018) respondents states that it remains the favorite channel for commercial communications and 89% of marketers interviewed by a Mailigen search stated that email is the main channel to acquire Lead Generation…. Read more »


Email Automation + 2018 Email Marketing Statistics you need to know

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Email Marketing is a fundamental part of the multi-channel communication strategies. It has the power to create engagement with new users and retention with already acquired customers or prospects. Campaign Monitor has collected in an infographic called “24 Email Marketing Stats You Need to Know” everything that serves to convince you that the Email Marketing… Read more »


Google announces AMP for Email – an even more interactive Email MarketingThe technology is developed to allow more actions directly in the inbox, like booking a hotel or completing a form without abandoning your email.

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Why to read only the Email when we open our inbox? Google wants to offer users the ability to perform multiple tasks directly from their email like responding to a survey or making an appointment. Google will get this result by bringing its AMP technology, Accelerate Mobile Page, within Gmail, which now has more than… Read more »